Tokyo Steel, Japan's leading steelmaker, has announced that it will keep its product prices stable for the seventh consecutive month in September. Despite the challenging market conditions, the company has opted to keep prices unchanged, reflecting a strategic response to various economic factors.
The price of rebar remained unchanged at JPY 98,000 (USD 670), H-beam at JPY 127,000 (USD 868), and steel plates at JPY 118,000 (USD 807). In addition, the premium for Tokyo Steel's environmentally friendly “Near Zero” green steel brand was kept at JPY 6,000 (USD 41) per ton in all categories.
This decision to hold prices comes amid deteriorating steelmaking margins and rising inquiries for near-term deliveries of H-beam products within Japan. The company is also exercising caution regarding imports, given the uncertainties caused by fluctuating exchange rates.
In contrast, major flat steel mills in China and Taiwan have opted to reduce their prices for September, aiming to stimulate downstream orders amid a global market slowdown. Tokyo Steel's choice to maintain prices highlights its focus on balancing market stability and protecting profit margins during a period of economic uncertainty.
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