Mexico-based steel giant DEACERO published its 2024 sustainability report, once again demonstrating strong performance in circular economy, environmental management, and social welfare. The company reinforced its position as Mexico’s largest steel recycler by producing with 97% recycled content and achieving water consumption per ton well below the national average.
2030 decarbonization target
DEACERO reiterated its commitment to reducing CO₂ emission intensity by 56% by 2030. In line with this target, the company increased the use of cleaner energy in its processes and produced with 60% clean energy by the end of 2024, exceeding the national industrial average by 11 times.
Efficient resource use and logistics
In line with its environmentally friendly production goal, DEACERO transports more than half of its products by rail, increasing energy efficiency. Additionally, water consumption in production is only 0.58 m³ per ton, well below the Mexican average of 5.2 m³.
Investment and growth initiatives
In 2024, the company inaugurated its Alambres facility in Mexicali, Baja California, while making significant progress in the Ramos II steel plant investment in Coahuila. DEACERO achieved a 93% increase in local sourcing, contributing strongly to both the Mexican economy and its value chain.
Social contributions
The DEACERO Foundation invested MXN 65.7 million in 2024, directly benefiting over 15,000 people and indirectly benefiting over 27,000 people. Additionally, programs supporting civil society organizations reached a total of 1.2 million people. For every peso invested, the company generated MXN 1.63 in social value.
International recognition in sustainability
2024 was also a year of multiple international achievements for DEACERO. The company received prestigious awards including the ISO 14001 Environmental Management System Certificate, CEMEFI Socially Responsible Company title, HSBC and EY Sustainable Innovation Leader award, EcoVadis bronze medal, and the UN Global Compact LOGRA 2024 Planet award.
DEACERO Chairman Raúl M. Gutiérrez Muguerza emphasized: “Sustainability is not an option; it is the only viable path to growth that creates value with meaning and purpose. All our actions and processes are built upon the DEACERO virtuous cycle, aiming to generate economic, social, human, and environmental value.”
Reporting in accordance with international standards
The report, prepared in accordance with Global Reporting Initiative (GRI) and Sustainability Accounting Standards Board (SASB) standards, covers the period from January 1 to December 31, 2024. It also includes indicators aligned with the UN Sustainable Development Goals (SDGs) and underwent independent third-party verification.
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